Cookie Policy
Last updated: January 2025
Balanced Diet Path • Queen Street 30, Glasgow
Introduction
This Cookie Policy explains how Balanced Diet Path ("we," "us," "our," or "the website") uses cookies and similar tracking technologies when you visit our website at balanceddietpath.info. We are committed to transparency regarding how we collect and use information about your browsing experience.
Cookies are small files stored on your device that help us understand how you use our editorial content, improve your reading experience, and analyze our website's performance. By continuing to use our website, you consent to our use of cookies as described in this policy.
What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They allow websites to recognize your device and store information about your browsing preferences and activity.
Similar technologies include:
- Web beacons: Small graphics used to track page visits and conversions
- Pixels: Tracking elements that help identify user behavior patterns
- Local storage: Browser-based storage for website data and preferences
Types of Cookies We Use
1. Essential Cookies
These cookies are necessary for our website to function properly. They enable basic functionality such as page navigation, security, and access to secure areas of our site. These cookies cannot be disabled without affecting website functionality.
Duration: Session or 1 year
2. Performance & Analytics Cookies
These cookies help us understand how visitors interact with our content. We use analytics tools to track page views, reading patterns, article engagement, and overall website performance. This information helps our editorial team understand which topics and articles are most valuable to our readers.
Duration: Up to 2 years
3. Preference & Functionality Cookies
These cookies remember your preferences and choices, such as your language preference, text size settings, or content preferences. They help personalize your reading experience and make navigation easier on your next visit.
Duration: Up to 1 year
4. Marketing & Third-Party Cookies
We use third-party cookies for advertising purposes and to track the effectiveness of our marketing efforts. These cookies may be set by advertising partners and social media platforms to deliver relevant content and understand audience demographics.
Duration: Up to 2 years
How We Use Cookies
Improving Content Delivery
Analyzing which articles and topics resonate most with our readers to improve editorial quality.
Enhancing User Experience
Remembering your preferences to customize your browsing experience and make navigation smoother.
Security & Fraud Prevention
Protecting our website and your data from unauthorized access and fraudulent activities.
Marketing & Outreach
Understanding audience interests to deliver more relevant editorial content and promotional messaging.
Statistical Analysis
Compiling anonymized data to understand website traffic patterns and reader behavior trends.
Cookie List & Details
| Cookie Name | Type | Duration | Purpose |
|---|---|---|---|
| _ga | Analytics | 2 years | Google Analytics - tracks unique visitors |
| _gid | Analytics | 24 hours | Google Analytics - tracks sessions |
| _gat | Analytics | 1 minute | Google Analytics - throttles request rate |
| PHPSESSID | Essential | Session | Maintains user session on the website |
| bdp_preferences | Preference | 1 year | Stores user content preferences and settings |
| fr | Marketing | 90 days | Facebook pixel - measures advertising effectiveness |
| IDE | Marketing | 13 months | Google DoubleClick - displays personalized ads |
| NID | Marketing | 6 months | Google - delivers ads based on browsing history |
| consent_mode | Essential | 1 year | Records user's cookie consent preferences |
Note: This list may be updated as we implement new tools and technologies. Please check this policy regularly for updates.
Managing Your Cookie Preferences
Browser Controls
You can control cookies through your web browser settings. Most browsers allow you to:
- View cookies stored on your device
- Delete individual cookies or all cookies
- Block cookies by default or from specific websites
- Enable "Do Not Track" features
Important: Disabling essential cookies may affect website functionality and your ability to access certain features. Non-essential cookies can typically be disabled without impacting core functionality.
Cookie Consent Banner
When you first visit our website, a cookie consent banner appears. You can:
- Accept all cookies
- Decline non-essential cookies
- Customize your cookie preferences
- Manage your choices in the banner footer
Third-Party Tools
You can opt out of tracking by third-party services:
- Google Analytics: Visit Google's opt-out page
- Facebook Pixel: Adjust your ad preferences in your Facebook account settings
- General Do Not Track: Use AboutAds.info for multiple advertisers
Third-Party Cookies & Services
Our website uses services provided by third-party companies that may set their own cookies:
Google Analytics
Tracks website traffic and user behavior to help us understand reader engagement with our content.
Privacy Policy: Google Privacy Policy
Facebook Pixel
Measures the effectiveness of our promotional campaigns and understands audience demographics.
Privacy Policy: Facebook Cookie Policy
Google Ads & DoubleClick
Delivers targeted advertising based on browsing history and interests.
Privacy Policy: Google Privacy Policy
LinkedIn Insight Tag
Tracks conversions and audience insights for professional targeting.
Privacy Policy: LinkedIn Cookie Policy
We are not responsible for the privacy practices of third-party services. Please review their privacy policies directly for more information about their data handling practices.
Data Privacy & Security
All data collected through cookies is handled in accordance with applicable privacy regulations, including the General Data Protection Regulation (GDPR) and other data protection laws.
Your Rights
- Right to access data collected about you
- Right to request deletion of personal data
- Right to opt out of certain data processing activities
- Right to data portability in readable formats
- Right to withdraw consent at any time
For more information about how we handle your personal data, please review our Privacy Policy and Disclaimer. If you have privacy concerns or wish to exercise your rights, please contact our editorial team using the information provided in our disclaimer.